Connecting race fans to the Bank of America ROVAL™ 400

Both the motorsports industry and Bank of America have deep roots in North Carolina.

Bank of America has been the title sponsor of NASCAR’s Cup Series playoff race in Charlotte since 2006. This year, the drama of the NASCAR Playoffs will be on full display in the first cutoff race of the 10-race playoffs, which will see drivers take on the newest track in NASCAR competition at the Bank of America ROVAL™ 400 on September 30th.

“This is history in the making, and it marks the next chapter in our legacy of providing innovative, show-stopping entertainment that’s never been seen before,” said Marcus Smith, the president and CEO of Speedway Motorsports, Inc. “Like NASCAR’s first 600-mile race and the first superspeedway race at night, the inaugural Bank of America ROVAL™ 400 is going to be a can’t-miss event that fans will remember forever.”

What had been an oval course, the redesigned Bank of America ROVAL™ 400 will feature the first playoff road-course races in NASCAR history, as well as the longest race track in NASCAR.

“Charlotte Motor Speedway and the Smith family have transformed the city of Charlotte with the growth of the motorsports industry in this region,” Bank of America’s Charlotte Market President Charles Bowman said. “We are privileged to be the title sponsor of this extraordinary event, and we look forward to making history when the Bank of America ROVAL™ 400 roars to life in September.”

The motorsports industry contributes $6 billion to the economy of North Carolina each year, according to the North Carolina Motorsports Association. Bank of America’s sponsorship of the race, as well as its relationship with Hendrick Motorsports and the NASCAR Hall of Fame are examples of the bank supporting the continued growth of a homegrown industry.

To learn more about the race, as well as purchase tickets, visit: http://www.charlottemotorspeedway.com/.

 

8/22/2018


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