We Deliver for Customers, Clients, Communities and Shareholders
We are Bank of America – helping to make financial lives better, through the power of every connection.
To make financial lives better, we must:
We believe in the importance of treating each customer, client and teammate as an individual and treating every moment as one that matters. We strive to go the distance to deliver, with discipline and passion. We believe in connecting with people person-to-person, with empathy and understanding. We believe everything we do for customers, clients, teammates and the communities we serve is built on a solid business foundation that delivers for shareholders.
We believe that integrity and the disciplined management of risk form the foundation of our business. We are aware that our decisions and actions affect people’s lives every day. We believe in making decisions that are clear, fair, and grounded in the principles of shared success, responsible citizenship, and community building.
Realize the Power of Our People
We strive to help our employees reach their full potential. We believe that diverse backgrounds and experiences make us stronger. We respect every individual and value our differences - in thought, style, culture, ethnicity and experience.
Trust the Team
We believe that the best outcomes are achieved when people work together across the entire company. We believe great teams are built on mutual trust, shared ownership and accountability. We act as one company and believe when we work together, we best meet the full needs of our customers and clients.
Read what our CEO has to say about how we are making financial lives better, one connection at a time.
We are customer-driven, building a business model that enables us to serve customers’ financial needs in ways that are seamless and efficient.
We’re tackling a number of issues facing our industry. We embarked on a series of significant changes since 2010 to strengthen our business and relationships with customers and clients.