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Rethink Food

Rethink Food is tackling an existential problem: our planet will need to feed 2 billion more people by 2050, while human activity and climate change shrink our arable land by the day. We invest in technologies that leverage data to increase agricultural yields, unlock scientific breakthroughs to deliver better nutrition, and utilize materials and processes that will build a sustainable food supply chain.

Led by Rini Greenfield, a former Tiger Management fund manager, and Brad Jakeman, the former President of Global Beverages at PepsiCo, Rethink brings a combination of investment sophistication and industry experience. We have built a board of industry experts who are able to advise our companies on food science, regulatory processes, supply chain, data analysis, and sales. Our experience accelerates the growth of companies using data, software, automation, and biotechnology to Digitize the Food System.

We are raising a $100mm Fund for early-stage investments across precision agriculture, novel ingredients, sustainable distribution, waste reduction, packaging technology, and food as medicine.

Stage of capital: Seed, Series A, Series B

Location: New York, NY

Fund manager diversity: Woman-led, Asian American and Pacific Islander led

Diversity focus: Women, Black and African American, Hispanic-Latino, Asian American and Pacific Islander, Native American

Industry focus: Environmental Sustainability, General Tech- and Tech-Enabled, Food and Agriculture

Min and max capital: $2,000,000 - $8,000,000

Rini Greenfield headshot

Rini Greenfield
General Partner

Brad Jakeman headshot

Brad Jakeman
General Partner