Small Business Spotlight Returns to Bank of America Winter Village at Bryant Park

Bank of America’s Small Business Spotlight program at Bank of America Winter Village at Bryant Park is back for the fourth year! Designed to empower women and minority business owners, the Small Business Spotlight program helps drive economic growth and opportunity for local New York City entrepreneurs.

Each business will showcase and sell their products at the Holiday Shops for approximately two weeks while the bank covers their rent and the basic build-out of their shop. This provides these local businesses with the opportunity to reach new customers at one of the city’s top winter shopping and tourist destinations.

This season’s businesses include:

The Small Business Spotlight dates align with the Holiday Shops calendar and will run now through January 2, 2024. Shops will be open weekdays from 11 a.m. to 8 p.m. and weekends from 10 a.m. to 8 p.m. The Small Business Spotlight booth can be found near the fountain, close to the 41^st Street and 6^th Avenue entrance to Bryant Park.

In 2022, the 173 holiday shops, including the Small Business Spotlight vendors, generated about $34 million in sales during the season.

To learn more, visit wintervillage.org.